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Post by account_disabled on Mar 13, 2024 3:53:49 GMT
The form will be composed of a variable number of fields, depending on the offer and the nature of the action to be carried out a simple box dedicated to the email address may be sufficient. Take care of the design of your landing page It is important to design the design of a landing page according to the intended target. The images displayed, the colors chosen, the typography proposed, the tone used must be adapted to the buyer persona . In essence, we will build different pages depending on whether we are addressing food consumers, financial directors, investors or students. Another essential point to be effective, a landing page must have a refined design, an airy Buy Bulk SMS Service structure which highlights the key points of the offer. To this end, try to eliminate any element likely to distract the Internet user – no links leading to other pages, no texts or images that are not directly related to the offer, a single CTA or form… Finally, make sure that the form is displayed on the page as it appears straight away, without the user needing to scroll to view it in its entirety. Pull levers to drive conversion Most often, conversion is the goal of a landing page. Here are two efficient levers to use to encourage your Internet users to fill out the form or click on the associated call-to-action button Have reassurance elements on the page, for example formulas intended to reassure worried users “no obligation”, “immediate download once the form is completed”, “no payment required”, “your data is protected”, etc. Create a dynamic landing page, coded to display personalized content in certain fields depending on the Internet user – in particular their location.
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